Explore top pins by keyword

Use Keyword mode when you want to see which pins are already showing up for a Pinterest topic. This is helpful after you find a keyword in Keyword Finder, plan a new Pinterest campaign, or want creative ideas before making a pin.

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Search for top pins

While Pinsearch is loading, the button changes to Searching. When results are ready, the page shows summary cards and the first page of matching pins.

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Choose a good keyword to search

Start broad enough that Pinterest has real content for the topic. Good starting examples:

• vegan meals
• bedroom decor
• summer outfits
• healthy dinner
• fall nails

If the topic is very narrow, search the parent topic first. For example, search bedroom decor before small cozy sage green bedroom shelf ideas.

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Review the summary

The summary cards help you understand the result set before you inspect individual pins. Look at:

• Commercial signals to see whether results include shopping, paid, affiliate, sponsored, or likely organic pins.
• Format mix to see whether the topic leans toward image, video, carousel, or story pins.
• Outbound destinations to see how many pins link to an outside website.
• Source concentration to see whether a few sources dominate the results.

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Review the results

Each row shows one pin, with the pin image, title, pinner, follower count, published date, and engagement metrics. Use the table to look for:

• Pin styles that appear often.
• Titles and angles that match the topic.
• Pins with strong saves or repins.
• Recently published pins that are already getting engagement.
• Pinners or profiles worth reviewing later.

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Filter the results

Click Filters when you want to narrow the result set. Useful filters include:

• Commercial signal when you want to compare organic-looking pins against shopping, paid, or sponsored pins.
• Format when you only want image, video, carousel, or story pins.
• Destination when you want pins that link to outside websites.
• Published date when you want newer examples.
• Minimum saves when you want pins that have already been saved often.

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Sort top pins

Click a sortable header to compare the pins. Useful sorting workflows:

• Sort Saves to find pins people save often.
• Sort Comments to find pins with discussion.
• Sort Reactions to find pins that get quick engagement.
• Sort Repins to find pins being shared again.
• Sort Published to compare newer and older results.

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Use gallery view

Click Gallery when you want to scan pin designs visually. Gallery view is useful when you want to study:

• Text overlay styles.
• Image angles.
• Repeated colors or layouts.
• Which pins look easiest to understand at a glance.

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Save useful pins

Select the checkbox beside each pin you want to keep, then click Save. Use Projects to keep examples for a blog post, campaign, client, seasonal board, or competitor research session.

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Export the results

Click Export when you want a CSV file. You can export:

• Selected pins: Only the rows you checked.
• Filtered results: The matching pins currently shown on the page.

In a paged keyword search, move to another page if you want to review or export more pins.

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What to do after the search

After you review top pins:

1. Save your strongest examples to a Project.
2. Open high-performing pins on Pinterest if you want to inspect the live pin.
3. Review linked articles when available.
4. Use annotations to find related Pinterest wording.
5. Use what you learn to shape your own pin title, description, image, or article angle.

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Related guides

• Understand pin metrics
• Use Pinterest annotations and search volume
• Save and export pins from Pin Explorer
• Open Pin Explorer from a keyword