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Use Add to Project when you find research you want to keep. You can save useful keywords, pins, and competitor profiles while you are researching, then review them later from the Project.

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What you can save

Research typeWhere it comes fromWhere it appears in a Project
KeywordsKeyword FinderSaved Keywords
PinsPin ExplorerSaved Pins
Competitor profilesProfile ExplorerSaved Profiles

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Save keywords from Keyword Finder

When Keyword Finder returns ideas, select the rows you want to keep and add them to a Project. This is useful for building a content backlog around a niche, campaign, or website. Saved keyword rows can include keyword text, category, group, estimated volume, status, and priority.

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Save pins from Pin Explorer

Use Pin Explorer when you want visual examples of what is already working. Save pins that show:
  • Strong image style.
  • Useful title or description angles.
  • High save or comment signals.
  • Article ideas you want to learn from.
Saved pins appear visually inside the Project’s Saved Pins tab.

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Save competitor profiles from Profile Explorer

Open a profile in Profile Explorer, then use Add to Project from the profile header. This is helpful when you want to remember competitors, creators, or brands you may study again. Saved profiles appear in the Project’s Saved Profiles tab.

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Create a Project while saving

Some Add to Project menus let you create a new Project without leaving the current workflow. Use New, enter a Project name, then choose that Project from the list.

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Avoid saving everything

Projects are more useful when they hold your best research, not every result. Save items that help you make a decision later:
  • Keywords you may write about.
  • Pins with useful patterns.
  • Profiles you want to compare or revisit.

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If something is already saved

Pinsearch may tell you when an item is already in the selected Project. If that happens, choose a different Project or continue researching.